Making it easier for people to share their volunteer stories.

AARP Foundation’s National Volunteer Month Giveaway invited participation through video and written submissions.

The experience needed to explain the opportunity, support different ways of contributing, and connect submission, confirmation, and gallery browsing into a clear journey.

Through Contest Factory, I contributed to design, design strategy, and the program’s execution.

I helped shape the participant-facing screens and coordinate their development, with attention to the different submission paths and the shared experience around them.

I focused on making the choices understandable: what participants could submit, what information they needed to provide, and what would happen afterward.

I worked through the video and essay paths as related parts of the same experience. Clear instructions, consistent layouts, and visible next steps guided the design and review process.

A campaign landing page, video and essay submission paths, a confirmation page, a gallery, and individual submission pages. My contribution helped maintain continuity across those screens while accounting for the different content participants could share.

Helped deliver connected video and essay submission journeys, giving participants different ways to share volunteer stories within one campaign experience.

This project demonstrates my ability to design around several user paths without making the overall experience feel fragmented. It connects a mission-led campaign with the practical details needed to support participation.

Relevant measures for evaluating this experience.

• Submission completion

  The share of participants who finish submitting a volunteer story.

• Completion by submission type

  Completion and abandonment across the video and essay submission paths.

• Submission quality

  Entries that meet campaign requirements without additional clarification.